DO GOOD: Giving Back with Heart
​At TAP, “Eat Well, Do Good, Live Better” is more than a motto, it’s a mission. While we serve wellness in the U.S., we’re also committed to nourishing futures in Brazil. We believe that food tastes better when it fuels something greater. That’s why part of our purpose is giving back to our neighbors, our roots, and the children who deserve a chance to dream bigger.
​Projeto Sementinha – Planting Seeds of Possibility
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In the heart of rural Brazil, there’s a group of kids discovering the magic of books, pencils, and imagination—thanks to Projeto Sementinha, a grassroots educational initiative we proudly support.
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This community-led project, in Santa Maria—Sergipe, a city with one of the lowest HDIs, offers after-school reading and writing classes for children in need, many of whom have limited access to structured education. What began with a few kids and a volunteer teacher under a mango tree has blossomed into a safe and vibrant learning space where literacy grows and hope thrives.
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Through our support, TAP allows each employee to donate just a small amount of their paycheck and “sponsor” a child. This help provides:
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A teacher who goes to give individual classes to each child;
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Books, school supplies, and learning materials;
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A cozy environment where every child feels seen and supported;
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Each month, our TAP Staff receives a video of their child and sees their evolution.
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WHY IT MATTERS
Every tapioca you eat at TAP helps plant a seed somewhere else. Our guests (you) are part of this story. Because when we say Do Good, we mean building bridges between cultures, communities, and futures. So, thank you. For every visit, every bite, every share. You’re not just enjoying TAP: you’re empowering it to give back.
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